Black Lives Matter

“The beauty of anti-racism is that you don’t have to pretend to be free of racism to be anti-racist. Anti-racism is the commitment to fight racism wherever you find it, including in yourself. And it’s the only way forward.” –Ijeoma Oluo

We are a fashion company. I believe that what we do and make brings joy to people and I consider that to be a noble endeavor. But we do not live in a bubble, we are part of a community. I’ve always been intent on Clare V. being a good partner in our communities, which to me, among other things, has meant giving back to causes that are important in the lives of women. We have partnered with Every Mother Counts, ACLU, Planned Parenthood and EveryTown for Gun Safety – all of these organizations are trying to affect change for good in underserved communities.

It is difficult to process the recent events in our world: the COVID pandemic, racial injustice and protests, both peaceful and violent, all of which have affected both me personally and the business that I founded and love. The country has experienced a major shift and as the leader of this company, made up of talented, socially conscious individuals, I will do my best to guide us to a place where we are not impartial to the suffering of others.

After the wake up call we all received over the last few weeks in the form of protests surrounding the death of George Floyd (and too many others), I now know that working for the greater good of issues relating to women is not enough. We must intentionally and actively work toward the end of racial injustice. I will be vigilant and as a company, Clare V. will be present, we will listen, and will work against it.

At Clare V. we are implementing changes to show our solidarity and support for the fight against racial injustice.

  • We are committed to hiring BIPOC across the company as well as bringing third party products from BIPOC founded brands into our retail stores.
  • We have set a target of using BIPOC models in at least 25% of the images we use in our campaigns, on our website, and on social media.
  • We are scheduling mandatory racial sensitivity & bias training for all employees company-wide.
  • We will seek to host events on racial justice topics and encourage community service participation among our team, including mentorship of BIPOC business owners.
  • We have made a $10,000 donation to Color of Change and introduced a donation option to our checkout where customers donated $2435. We want to personally thank everyone who donated.
  • We are committed to collaborating with BIPOC founded brands and are also evaluating existing partnerships to ensure that those partners’ values align with Clare V.’s.

At Clare V. headquarters, we have a poster that reads Note To Self: Be Kind, Be Kind; Be Kind. I bought it because I have always felt that kindness and respect are related, and I wanted to create a company where those two driving principles are paramount. We’ve built Clare V. around those core values: treating people fairly, promoting justice, advocating for equality in our communities and beyond. While we know we can do better—and there is still so much work yet to be done—we’re committed to ensuring that our policies and actions extend far beyond our doors, valuing the lives of every employee, customer, partner, and member of our extended community.

And we believe with all our hearts and minds that Black Lives Matter.

xo, Clare

This fight is ever-changing. We will continue to update this page with new organizations in need of funding & donations, and share resources on how to stay informed and support this movement:

Los Angeles Urban League

To continue the fight against racial injustice we have updated our donation option to the Los Angeles Urban League—a local organization that works to close opportunity gaps in our city by providing targeted social programs and advocating for issues that impact minority communities. Some of their current programs include a Business Camp for young students, a Backstage Career for aspiring actors and actresses of color, and a Construction Career Academy. This is personal to us since Los Angeles is our home and we want to make sure that everyone gets a chance to live an equitable, safe and prosperous life.

Color Of Change

Color Of Change is a nonprofit organization that leads campaigns to build real power for Black communities by challenging injustice, holding corporate and political leaders accountable, expanding Black voter access and advancing solutions for racial justice.

Marsha P. Johnson Institute

The Marsha P. Johnson Institute is a black transgender advocacy organization who are fighting to defend and protect their community.

Loveland Foundation

We support this organization because of the amazing work they are doing for Black women of color and their mental health, especially during this difficult time. They use their donations for their Therapy Fund which provides financial assistance for those who need therapy & assistance from mental health professionals.

The Bail Project

This organization believes that no one should be incarcerated because of their race or financial means. They are using their donations to help pay bail for those who cannot do so.