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A Cup of Jo with Joanna Goddard

We were so thrilled to be able to have Joanna Goddard of A Cup of Jo host a shopping event at our new Brooklyn shop last night. We had such a lovely turnout and couldn't be more excited to partner with one of our longtime blog crushes - who just happens to be our upstairs neighbor on Bergen Street! Since she's at home in BK, we chatted with Joanna about all things Cobble Hill - and of course, more about her addictive, morning Cup of Jo. joanna-goddard-yellow Q: When did you start your blog and why? A: When I was 28, I had just broken up with a boyfriend and needed a distraction so I wouldn't just sit on my sofa and eat a millon bags of chips. So, Cup of Jo was born! Q: How has blogging evolved (for you) over the years? A: Blogging has changed SO MUCH over the past nine years, it's crazy! When I began, in 2007, a blog was almost like having a Pinterest page. I wrote very short off-the-cuff posts and showed funny things I found around the web. Now, the site is more like a online magazine — with original house tours, long-form essays, beauty tutorials, career interviews, you name it. It takes much longer to put everything together, but I really love how websites have grown. florida-kids Q: What's the best part of having this kind of forum? A: The best part of blogging is our readers. Every day I pinch myself for getting to have an ongoing conversation — about fashion, motherhood, travel, work, etc. — with such smart and funny women. Q: Who are your favorite bloggers to follow? A: My favorite bloggers to follow are Dinner: A Love Story (Jenny is so wise and wonderful), and Miss Moss for the best design finds around the web. Q: Favorite place to eat in Cbble Hill? A: Fatty Daddy has the BEST tacos. Get the stewed chicken and the grilled fish, oh my goodness. Everyone in our shared workspace goes literally every day. It's getting ridiculous. joannagoddard-alexwilliams Q: Ideal date night in bk? A: Buttermilk Channel is a lovely neighborhood restaurant with pastas and fried chicken with waffles; my husband and I are trying our best to be regulars. My little boy also begged to join us on a date night to the kitschy and charming Italian spot, Marco Polo, so now that has a special place in my heart. It feels straight out of Goodfellas, in a really fun way. Q: Favorite family activity in Brooklyn? A: Jane's Carousel! The views of the Manhattan skyline, Brooklyn Bridge and Manhattan Bridge cannot be beat, especially when the sun is setting. Q: Best place to shop for clothes in bk? A: Clare V., obviously! I also love Steven Alan for dresses and jeans, and Catbird for pretty jewelry. (These hoops are on my wish list.) florida-with-mom Q: Best kept secret in bk? A: Brooklyn Crab in Red Hook opens their back garden in the summer, and they serve crab rolls and beers while you hang out. Kids can play mini golf and mess around in the sandbox. It feels a million miles from NYC!

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