Now that Fall is in full swing, the weeks are getting busier and busier and there's so much going on. And mid-November we'll open our Santa Monica store (1318A Montana Ave.). We'll be right next door to Sleepy Jones and we're opening at the same time. There are many exciting things about this: one, I'm a big fan of Sleepy Jones pjs, and two, I'm a big fan of Andy Spade (of kate spade, Jack Spade and Partners & Spade) and his collaborators, Anthony Sperduti and Chad Buri. And three, they are also employing the services of the very talented architect Barbara Bestor (the mastermind behind our Silverlake and Nolita stores) to design their store! There'll even be a secret window between then two spaces for added kinship. Also super excited about the fact that one of my dearest friends, Simone Shubuck, is doing another collage wall for this location. Read about it here on T, from when we opened our store in Nolita. This version of the wall will have a little more of a Cali-girl vibe since it's in beach town Santa Monica. Here are some progress images from her instagram account. Here's the work in progress at her studio in NYC. Today she's shipping it out to LA. She arrives Sunday for installation next week! It's all happening!! Last week, I went to Steven Alan Atlanta to celebrate with him, (as well as Shinola & A Continuous Lean,) his 20 years in business. What a cute store in such a great neighborhood. We ate at Optimus afterwards and it was delicious! Congrats Steven! The morning of the event I got to take a long walk in the gorgeous Piedmont Park. Strolling around the neighborhood of the shop, I encountered a very cool arts collective called the Goat Farm - walking the grounds at sunset made for some stunning photos.
Opening Up Shop in Santa Monica
October 29, 2014